Apple Store reported $ 64 billion in sales in 2020
The Apple App Store made more than $ 64 billion in 2020, a 28 percent increase from the estimated $ 50 billion in 2019, according to an analysis by CNBC.
This number represents a good amount of growth for the Apple Store, given that the estimated increase between 2018 and 2019 was only 3.1 percent when it made $ 48.5 billion in 2018.
The rise indicates that Apple Store sales growth accelerated strongly during the Coronavirus pandemic, as people sought refuge at home, spent more time and more money across apps and games.
The Apple Store is the company's primary growth area, and its revenue is being talked about as part of the revenue from Apple's services division, which reported sales of $ 53.7 billion in the fiscal year 2020, which ended in September.
Apple's money earned from its App Store has become a flashpoint for Apple critics who argue it has too much power.
Apple charges 30 percent of digital sales through its platform, with few exceptions, and the company recently changed its fee structure and now requires 15 percent of companies generating less than $ 1 million in the app store.
A congressional subcommittee found in 2020 that Apple had a monopoly on the authority to distribute iPhone apps, which it said was giving the company huge profits.
A lawsuit has been filed against Apple on antitrust grounds from Epic Games, which wants to avoid paying 30 percent of its iPhone games' sales to Apple, which it describes as unfair.
Apple does not disclose how much revenue the App Store generates in the year. Instead, since 2013 it has released data points in January that include the total amount Apple has paid developers since its inception in the App Store in 2008.
Using these numbers, it is possible to roughly estimate how much revenue the App Store has generated based on how much Apple has paid developers in any given year.
According to a recent press release, Apple has paid developers $ 200 billion since 2008, an increase of $ 45 billion from the figure announced in January 2020, and if this equates to 70 percent of the App Store's sales, the Apple Store has achieved about 64 billion. Dollars last year.
There are some exceptions to the 30 percent Apple percentage, and Apple's numbers are approximate, which means that total App Store sales are likely to be higher, and application analysis firm Sensor Tower estimates that the App Store has achieved $ 72.3 billion in 2020 sales.
Top 1 percent of app publishers generate 93 percent of revenue through the App Store, according to a 2019 estimate from Sensor Tower.